Fame or Fortune. Giants of the housing industry revealed

'In Fame or Fortune, Ned Eichler presents a series of fascinating insights about some of the most famous homebuilders in U.S. history, while raising the intriguing question of who really was successful from a personal as well as a professional standpoint." John Koskinen Former President and CEO of the Palmieri Company 'A wonderful collection of stories derived from Ned's personal business relationships and experiences. He insightfully examines the motivations, style and character of various notable business personalities. Anyone interested in the world of real estate and real estate finance will assuredly enjoy this book." Jay Krinsky President Sunmark Realty Advisers, Inc 'Ned Eichler is a highly motivational leader, excellent mentor and seasoned professional. His keen intuition regarding human relations and the business world, combined with his extensive first-hand experience, enables him to provide insights to the housing industry and the cyclical nature of the business. His most recent book, Fame or Fortune, raises the question, 'Do you do it for fame or do you do it for fortune?' This behind the scenes glimpse into major personalities in the homebuilding industry helps us understand whether they did it for fame or fortune." Harvey Rafofsky President Owner of HealthTrust America and former Senior Vice President of Levitt and Sons